- Ambitious growth strategy sees over 20% of annual revenues invested in R&D to support Finantix product suite extension
- New brand identity heralds clearer, more distinctive market messaging in line with company vision
London 31 October 2019: Following the investment announced by Motive Partners less than a year ago, Finantix, the leading global provider of trusted technology to the wealth management, insurance and banking industries, is pleased to report on the progress this has yielded. The Motive Partners investment has enabled Finantix to continue with its ambitious growth strategy, focusing heavily on product development to extend its core product suite and enhance customer acquisition and servicing for existing and future clients. The company has also expanded its foothold in core markets across Europe and Asia Pacific, opening new offices in Switzerland, Japan and Australia.
To help further drive the firm’s growth strategy and consolidate the investments made in sales and marketing to date, Finantix has appointed Christine Ciriani as Chief Commercial Officer. Already a Finantix Board Member, Christine joins the Finantix leadership team from Motive Partners where, in her role of Industry Partner, she held responsibility for the investment in and management of Finantix as part of the Motive Partners’ portfolio. Christine brings extensive experience in private banking and wealth management markets having held leadership roles at Capco, Detica and JP Morgan, as well as her expertise in driving significant growth within organisations globally.
Christine Ciriani, Chief Commercial Officer at Finantix, commented: “Ten months ago Motive Partners took the strategic step to invest in Finantix as it saw a firm with a robust and highly innovative product portfolio, a strong client base and an established global presence that, with the right support, had significant, ongoing future growth prospects. Since then Finantix has achieved a great deal and the new brand direction and vision are just a reflection of our ambition. I’m very excited to be joining the company in an executive role, ensuring we continue to capitalise on our success while pursuing new opportunities and working closely with the leadership team to realise the firm’s strategy.”
As part of her new position, Christine will assume a broader and more direct role within the operations of the firm, overseeing all business development, marketing and finance and operations activities globally while closely partnering with client delivery, R&D and product development.
Finantix has continued to invest heavily in R&D – more than 20% of revenues year on year, to grow its product and development team. Finding ways to inject AI into its comprehensive yet modular platform, Finantix proven technology enables all key actors to more intelligently identify, advise, service and manage their clients and prospects.
Alessandro Tonchia, Co-Founder and Head of Strategy, Finantix, added: “We established Finantix almost 20 years ago with a small team of dedicated software engineers. Today, we are over 250 specialists across eight different locations. I am very proud of our journey so far and the road ahead promises to be even more exciting with many challenges and opportunities opening up across the financial services industry. With Christine joining the Finantix family, our teams and clients will be able to benefit from her extensive client relationships and industry knowledge.”
This more distinctive market messaging comes with the launch of Finantix’s new corporate branding as it intends to communicate more clearly the firm’s vision, offerings and extensive industry experience.